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Women-Led Diamond Boutique Azora Debuts a Store in Dubai

Azora, a home-grown boutique in the UAE, has recently opened its doors to visitors starting from July 9, 2023. Founded by two entrepreneurial minds, Vaishali Kadecha and Sukaina Abdulla, Azora is dedicated to showcasing jewelry that not only complements individual styles but also makes a bold statement.

With 15 years of experience in the gold and diamond industry, Kadecha possesses a deep understanding of the latest trends that have the potential to captivate the world. Her expertise extends to assisting numerous brides in selecting exquisite pieces that perfectly enhance their wedding looks and become cherished additions to their trousseaus.

On the other hand, Abdulla boasts 18 years of experience in marketing and design. Over the years, she has explored the realms of jewelry design and gemstones, eventually culminating in her dream of establishing a store where she can dazzle customers with her creations.

The collaborative efforts of these two talented individuals gave birth to the brand Azora, where every ornament is handpicked by the duo.

Azora is a passion project where our hearts are poured into the work, and it is met with resonance from our customers. The goal of envisioning, crafting, and curating a lineup that is unique to each individual is pursued because, honestly, a distinctive signature look is desired by all. Diamond, uncut diamond Polki Jewelry, and 18k gold Italian designs are specialized in.

While diamond jewelry continues to be favored by brides-to-be and those seeking standout statement pieces, the fashion-forward women of today are catered to by the 18k gold pieces that exhibit exceptional craftsmanship.

Whether it is for a bridal occasion or everyday wear, our intention is to offer customers pieces that can be fallen in love with—pieces that become a part of their lives at every stage and possess personal significance. The firm belief is held that the winning formula has been discovered, combining an impeccable eye for design and trends with a receptive ear for customer feedback. Through this formula, timeless jewelry is provided for women of substance, spanning generations.

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