On March 13 in Dubai, Sotheby's will introduce its first ever line of modern and contemporary jewelry, created by Lebanese jewelry designer Nadine Ghosn. This will be the first time an auction house has ever offered a series that features up-and-coming, artisan contemporary fine jewelers.
The series' first guest will be Ghosn, a multi-award-winning modern jewelry designer recognized for elevating commonplace items. Many individuals may be familiar with the designer through well-known designs like the hamburger ring or the "ShutUp" earrings or from the fact that Beyoncé, Ariana Grande, and the legendary Karl Lagerfeld are customers.
Ghosn, who is from the Middle East, seemed thrilled to be having her first show in the region. She said, “I’m thrilled to be the first guest designer to Sotheby’s Modern and Contemporary Jewelry Series and to launch it officially in Dubai.”
The designer who launched her brand in 2016, stated in a press release, “It is my very first time exhibiting in the Middle East, and it is truly exciting — as is the unveiling of my new collection Youtensils.”
Customers will be given the opportunity to attend the launch of her current collection, Youtensils. The collection adheres to Ghosn's guiding principle of constantly enjoying the ordinary by drawing inspiration from our daily meals, which are frequently the catalysts for social interaction.
Every item is a whimsical revision of commonplace utensils including forks, spoons, and straws. The collection is hardly typical, ranging from a fork bracelet with spaghetti strings soldered onto the prongs to a carefully made straw bracelet set with pink sapphires.
Nadine Ghosn Fine Jewelry is still fundamentally handcrafted even if it has gained considerable notoriety since its debut six years ago. This brand is proof that up-and-coming designers from around the world are capable of producing pieces with a high degree of craftsmanship that can compete with those from Bond Street or Place Vendôme.
Sotheby's intends to draw attention to this similar tendency with its most recent series. Nadine Ghosn will be followed by other modern designers such as Ralph Masri, Tomasz Donocik, and Studio Ren among others.
Ghosn, who double-majored in economics and art, started her employment in a New York consulting firm before participating in a rotational program at Hermès. Ghosn declined a significant job offer to start her own autonomous career after deepening her expertise of craftsmanship.
The unique selling exhibition will feature works that can be viewed and purchased both on-site and online at sothebys.com.