Off-WhiteTM has just announced the appointment of Ibrahim Kamara as the new Art & Image director at Off-White c/o Virgil AblohTM. Kamara will be joining a collective of creatives and overseeing the artistic direction of the brand.
Ibrahim’s relationship with late founder, designer and creative director, Virgil Abloh and Off-WhiteTM, was born and nurtured through DM messages on Instagram, which blossomed both personally and professionally in the last 3 years creating a strong bond based on mutual respect and shared values. In his new role, Ibrahim Kamara will further develop his influence and insight on the brand’s collections, image, and content.
“In the wake of Virgil’s tragic passing we have been working tirelessly to keep his legacy alive and the brand relevant as a point of reference and platform in constant evolution,” said Andrea Grilli, Off-White CEO. “Inspired by Virgil’s vision and approach to his art we have nourished a collective of creative minds that represent the best in their category and have a strong as well as personal connection with Virgil. Having Ibrahim on board, who has been part of the Off-WhiteTM family for years styling our shows, to oversee art and creative of the brand in this next chapter is a great honor.”
She concluded, “With his talent and vision, we look forward to taking on the next chapter of Off-WhiteTM together, always remembering the groundbreaking creativity and values that Virgil had at heart and that are the core of our brand.” – Andrea Grilli, Off-White CEO.
On his appointment as Art & Image Director, Kamara honored Abloh and stated, “Virgil will forever be with us. With me. He changed the whole world and left an indelible mark on anyone who encountered him and beyond. Generous with his time, mind, and creativity – he saw everyone and created with all humans in mind. I am honored to further link my ties to Off-White as their Art & Image Director and be a part of the team that will tell the rest of the story Virgil started writing for us all.”
The luxury Italian label has expanded into the Middle East in constant evolution and opened their first stores in Riyadh, KSA – Mode Mall and Kuwait – Avenues Mall. The design of the stores are characterized by a dualism between industrial and luxury. The whole space creates an interesting game of reflection and perspective thanks to the glass walls that hide the fitting rooms, while armchairs and sofas of the lounge area are characterized by wave movements. Off-WhiteTM is certain to provide customers with an aesthetically pleasing, unique retail experience all around.