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Tiffany Eternity: The New Arm Candy


Tiffany Eternity 28 mm watch in 18k rose gold with diamonds and a black grosgrain strap

The Tiffany Eternity watch collection is a reminder to live in the present, and the round timepiece reinforces the fine jewelry maison’s authority and heritage in offering the world’s best diamonds. Set at each hour marker are 12 different diamond shapes: round brilliant, baguette, cushion, Tiffany True®, marquise, Asscher, heart, pear, oval, emerald, triangle and princess.


Tiffany Eternity 32 mm watch in 18k white gold with diamonds and a black grosgrain strap_Tiffany

This display of mixed-cut diamonds draws inspiration from a series of vintage Tiffany & Co. advertisements from the 1960s and ’70s. The elegant watch’s crown mimicks the Tiffany® Setting engagement ring as it adopts its classic six-prong setting. The diamond crown complements the halo of diamonds that encircle the case. From constructing the case to setting each diamond by hand, Tiffany’s artisans in Switzerland spend over 13 hours crafting each watch.

Launching this month, the water-resistant timepiece has an atmospheric pressure tolerance of 3 ATM and is powered by a quartz movement and each Swiss-made Tiffany Eternity watch comes with both a black grosgrain strap and a black alligator strap – offering the options to dress up or down.

The elegant design is available in 28 mm and 32 mm iterations and in 18k rose or white gold. Priced between AED 91,825 and AED 128,555, you are most certainly looking at an investment piece sure to become a family heirloom in time to come. 

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