Almahra Creates Exclusive Summer 2021 Collection As The New Face Of SHEIN
The Singapore-based accessible fashion e-retailer is teaming up with another longtime supporter.
SHEIN has tapped Almahra to be a brand ambassador for the first time. The Bahraini actress, who won the title of Most Beautiful Model in 2013 while beginning her artistic career, has also created an exclusive capsule wardrobe that’s suitable for any kind of get-together, from special occasions to casual gatherings. The collection, called “SHEIN x ALMAHRA Inspiration,” launched August 5, just in time for the star’s birthday.
To inspire Middle Eastern customers during the summer, Almahra, who also nabbed the Ambassador of Arab Dress title in 2014, came up with carefully curated key pieces. And while the fashionista was designing the season’s trends to choose from, she focused on three main themes: Daily simplicity, Chic Pursuit and Exquisite Grace.
Top Tip: Shoppers buying any two items from the exclusive summer collection get to receive the “SHEIN X ALMAHRA” magazine as a special gift that can help fans discover new insights about Almahra’s stylish life.
Fashion lovers know simplicity can go a long way and the Daily Simplicity offerings are all about wearability and comfort, without compromising on contemporary elegance. Inspired by Almahra’s every-day looks, the selection’s special little touches and vibrant hues bring out the minimalism and chicness of the pieces. They also give the collection a defined and strong individuality.
An ode to Almahra’s classy looks, the effortlessly elegant Chic Pursuit pieces are modest, feminine and offer a whole range of possibilities. The stylish luxury pieces include traditional loose robe silhouettes, floral dresses and shirts, which just all happen to be fashion-forward and head-turning.
For those grand soirees, Almahra wants us to instantly bring style and grace to mind by wearing long evening dresses and formal gowns that give the best silhouette. Whether a special gathering with family or friends, the styles and outfits have been created so we can make a clear impact.