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This App Will Redifine How Arabs Use Technology To Transform Finances

Bank-grade secure, easy and even fun, it’s perfect for sorting out the finances on those all-important Ladies’ Nights…

The Ziina app is set to revolutionise the way we make payments when it launches later this summer. The UAE’s first peer-to-peer payment app works like an e-wallet, allowing users to transfer money in a way that fits in with today’s lifestyle. All kinds of electronic payments go through as instantly as sending a Whatsapp message, and thanks to sophisticated end-to-end encryption, as securely as making a bank transaction.

Whether you are paying your rent, treating someone to a morning coffee, splitting a restaurant bill or dividing the cost of a grocery shop, the game-changing Ziina app enables payments to be settled in a stress-free way. The app that doesn’t require any IBAN numbers or swift codes also erases the need for keeping track of who owes who what or those awkward money-related conversations.

In addition, the pioneering contact-less system is fully transparent. Users won’t find any hidden charges or processing fees either while navigating finance and money management via this simple method. Thanks to social add-ons such as GIFs, photos and emojis, finances are even likely to become more fun too.

Founded in 2020 by Faisal Toukan, Sarah Toukan, and Andrew Gold, Ziina is the latest addition to the Middle East’s fintech ecosystem. The homegrown UAE-based company is capitalising on the region's rapid adoption of fintech friendly regulation and offers its users in the UAE simplified P2P payment services. With a mission to simplify sending and receiving money in the Middle East, there are plans to expand to Saudi Arabia and Jordan by 2022.

Competition Time
The folks at Ziina have kicked things off with competition to reward early adopters. While the prize is AED 10,000, all entrants are eligible to win AED 1,000, AED 100 and a minimum reward of AED 10 for taking part.  All you need to do is click on and join the waitlist. You can then claim your cash prize by downloading the app on the official launch date to see the rewards deposited into your e-wallet.

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