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American-Palestinian Music Duo Finally Launch Their Brand

American Palestinian twins, Simi and Haze Khadra are not only known for their DJ-ing talents, but also their noteworthy makeup looks. And so, it comes as no real surprise for them to hop on the celebrity beauty business trail.

Set to launch on June 15th, the announcement of the launch of SimiHaze Beauty was made on Instagram by the identical twin sisters who posted a rather mysterious video on their account with the caption “Coming soon…” and tagged @simihazebeauty, which will be an account dedicated to the upcoming cosmetics line with the slogan: “The future of beauty is minimal optimal.” 

A new website,, has also surfaced which asks users to sign up for “early access.”

The DJ-ing duo grew up in Saudi Arabia and the UAE, and haven’t actually made any other announcements on what we can expect from their new brand, but we could be in for almost neon light like eyeshadow colors, geometric eyeliners and bold statement makeup looks. 

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