BY FAR is setting the scene for SS21! Inspired by vintage Slim Aarons photographs, the new campaign features blue waters and golden beaches viewed from behind sharp cat-eye sunglasses. There are speedboats racing across the azure water and a man on a moped is driving down a sun-dappled street. Think Nice and Saint Tropez and colorful little villages made up of narrow, winding alleyways with laundry hanging out to dry and with a walk each morning to find breakfast.
And what better to be accessorized in for such a vacation than in BY FAR’s SS21 collection of relaxed, soft and spacious bags, and sandals that you can walk you anywhere- from the beach to the city.
Summer dressing doesn’t have to require much effort to stand out and even less when you have the perfect bag or shoes. Coveting the glitz and glamour, the yachts and fancy cars, the jetsetters and A-list parties, step out in oh-so-chic heeled mules that are equally parts playful and elegant paired with sleek mini bags with enough room to hold your small necessities.
Bags are slouchy and spacious, as they go up against major luxury contenders, and color palettes are rich gelato-color hues, including creamy flavors from sweet papaya to zesty lime green and freezing ice that will go great with your sun-kissed skin. Peony pink and sophisticated emerald green also feature in this trans-seasonal collection – just lend spray painted mules and candy colored bags a maximalist appeal by wearing them with tonal outfits.
Not confining the collection to vacation chic, the brand’s ode to nostalgia will immediately improve your street style score.
The SS21 season’s shoe lineup features clean lined and oh-so-chic slides, switching on early 2000s mode with flip-flops taken a step further with tiny leather flowers fixed on the straps- perfect paired with oversized tailoring.
Mules are BY FAR’s warm weather wardrobe essential – and come back with a new vibe every collection, marrying classic silhouettes borrowed straight from the ‘90s and early ‘00s with contemporary detailing.
With delicious colors and smooth textures, BY FAR’s SS21 is your ultimate salvation station, when it comes to owning the summer with style…