Mattel Barbie Doll Lineup
Influential women including artist and activist, Frida Kahlo, Iranian designer Layla Piedayesh, British Vogue cover star Adwoa Aboah and actress Yara Shahidi (and 17 more), each got the chance to be their own iconic Barbie doll.
Supermodel Aboah’s repertoire stretches much further than modelling for some of the world’s most renowned luxury brands – she is also the founder of Gurls Talk, an open online platform that invites women of any demographic to share their experiences in a judgement free space. Adwoa Aboah created the platform on the basis that if women were to come together, it would strengthen female bonds around the world and would be a space in which women could also inspire and influence one another in a positive way.
Life is mad and wonderful and I’m in total shock! So excited to finally share with you my very own @Barbie Shero doll today. Through my organisation @GurlsTalk and Barbie’s mission to close the Dream Gap, we have both been on journeys to empower girls to believe anything is possible and I’m thrilled to work with Barbie for her 60th Anniversary to share my story and the community we have nurtured on Gurls Talk. What an absolute honor to be awarded this because of all the work I do with Gurls Talk means even more. Mad love to everyone at Barbie and all the amazing artists who made my Doll (by hand). This is a dream come true!!!! My one of a kind doll is wearing the outfit I won model of the year In, another pivotal moment in my career The outfit is by my loves @HalpernStudio and @StephenJonesMillinery Shoes by @LouboutinWorld and a second outfit repping the love of my life Gurls Talk I CANT STOP SMILING! #MoreRoleModels #Shero #Barbie60 @BarbieStyle
The 26 year old model said in a statement on Instagram about now being available as a Barbie doll, "All I hope is that some little girl out there sees this and realises that her wildest dreams are possible if she puts her mind to it. I hear you and see you, this doll is for you.” She continued, “Seeing my own doll that has my skin color, shaved head, freckles and my tattoo’s is beyond mad. I spent the majority of my childhood wishing for blonde hair, pining over Barbies light skin and blue eyes...All those years ago and I didn’t feel like I was represented anywhere." Not only is Adwoa a fashion inspiration to women around the world, her Barbie doll also dons some of her most iconic looks including the outfit that she wore at the 2017 Fashion Awards (when she recieved Model of the Year) and the sparkly Halpern sequin dress she wore with a pair of Louboutins and a pink turban by Stephen Jones.
Also part of Mattel’s Barbie “Shero” campaign was actress, model and activist, Yara Shahidi, who said of the project, "Let’s continue to inspire the next generation and each other. We need your voices and are watching you all Blossom and shine!”
The new Barbie collection also commemorates the Barbie brand’s 60th birthday and as a part of Mattel’s “Dream Gap Project”, which is explained, "Starting at age 5, many girls begin to develop limiting self-beliefs. They stop believing their gender can do or be anything. This is the Dream Gap, and this is the year Barbie begins working to close it," on their website, $1 from each Barbie sold is donated to organizations championing equal rights and gender equality for girls.