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9 New Perfumes to Add to Your Shelf Now

No matter the question, one of the latest cool-girl fragrances is the answer.

“A woman who doesn’t wear perfume has no future,” Coco Chanel said. Since this woman created one of the most iconic brands in history, it certainly shouldn’t hurt to acknowledge her pearls of wisdom. 

Scroll through to find new scents that speak to your every mood, from saucy to sweet, feminine to empowered, sparkly to seductive and everything in between.

Emporio Armani’s unabashedly feminine and happy eau de parfum, Because It’s You, is magnetic, complex and suggests sensuality. The fragrance combines notes of vanilla, raspberry, rose absolute, musk and neroli.

L’Interdit, the scent by Givenchy that reminds us sometimes audacity is the key to freedom, is a floral white bouquet of orange blossom, jasmine and tuberose. In contrast, earthy dark tones emanate from the vetiver and patchouli.


Mysterious, warm and powdery musk, sensual deep rose and 
the spicy, leather-tinged effect of saffron make Guerlain’s Musc Noble a tempting fragrance that becomes one with the skin. Plus, the verticality of cedar wood helps elevate the eau de parfum.


This autumn Lancôme has come up with an edgy collector’s edition for La vie est belle, the fragrance that represents the search of happiness we create for ourselves. Notes of orange blossom, jasmine absolute, caramelised iris accord and patchouli are housed in the bottle designed by world-renowned street artist Lady Pink.


Coming in a glossy black collector’s bottle adorned with a glittering music equalizer, Yves Saint Laurent Beauty’s Black Opium Sound Illusion is perfect if you want to create the kind of waves rockstars do. Coffee beans, vanilla, cedar, patchouli, jasmine sambac and absolute of fleur d’oranger help create an instant hit of euphoria.


Seriously seductive, intoxicating and bold, NARCISO eau de parfum rouge intertwines musc, Bulgarian rose and iris with vivid amber woody notes like tonka, vetiver and black and white cedar.


A modern, womanly and playful eau de toilette, Jasmine & Sun Rose is a celebration of fearless femininity. The Molton Brown scent unites jasmine from the Delta Nile banks, osmanthus, labdanum and musk with raspberry and peach.


The limited edition Flower by Kenzo Red Edition has a sun-infused feel. A breath of fleur de sel joins enlivening blood mandarin, red frangipani flowers and pure white musks.


For Elie Saab’s Girl of Now Shine perfumers merged roasted pistachio, pineapple, ylang ylang and jasmine with the Ormond flower with its delicious facets of almond and orange blossom. Vanilla, Iris, and patchouli were also added to the fragrance that helps women shimmer.

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