A Joyful, Cosmopolitan Gathering For Emporio Armani’s Spring/Summer 2017 Campaign

Where better than the most stimulating Italian city, replete with imperial magnificence, to shoot the Emporio Armani spring/summer advertising campaign?

With its unmistakable light, its cobbled streets, monumental architecture and the Lungotevere, Rome serves as the perfect backdrop for photographer Lachlan Bailey’s Emporio Armani shoot. A mix of genuine and creative camera work pervades throughout the open-air campaign with a cosmopolitan feel. The sophisticated, elegant and relaxed group of models, Luna Bijl, Chiharu Okunugi, Roos Abels, Alessio Pozzi, Kit Butler and Mattia Harnacke, display the effortless bliss of day-to-day life in the Eternal City. Radiating with energy, they also show show how important it is to have a sense of belonging, a feeling the Italian fashion house always promotes.  

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