Pat McGrath Labs makeup is what full beat dreams are made of. The brand is now highly regarded by top makeup artists the world over, and for good reason! Every time there is a new product launch, the products sell out within minutes for their ultra-pigmented, chromatic eyeshadow palettes, creamy lipsticks, glosses, dazzling highlighters and more.
On April 22nd 2022, Pat McGrath Labs announced a whole new phase – skincare, and Naomi Campbell has been announced as the face of the global campaign.
Launching her skincare line with just one product, Pat McGrath is releasing Divine Skin: Rose 001 The Essence. In a statement about the new launch, Dame Pat Mcgrath said, “This is my transformative formula for hydrated, revitalised and luminous skin.”
The award winning makeup artist is renowned for the signature glow she gives models and now she’s helping us all get the same glow from the comfort of our own homes. “For the first-ever foray into skincare by Pat McGrath Labs, I wanted to create something for all skin types that’s the effortless first step to awakening our complexion’s natural moisture memory, revealing the skin we are born with, reawakened,” she added.
So what do we know about Divine Skin: Rose 001 The Essence?
Well, the texture is a lightweight milky emulsion that consists of botanically-derived oils, as well as floral antioxidants and a potent rose blend, enriched with lipids and vitamin E. According to the brand, this new product is the solution to tired, dehydrated skin and has the ability to hydrate and plump all skin types. Divine Skin: Rose 001 The Essence is also non-comedogenic – which means it won’t clog your pores, and is free of silicone, parabens, sulfate, gluten, mineral oil, petrolatum and phthalates – this is a winning concoction for even the most sensitive skin!
Pat McGrath explained, “Beautiful, glowing skin has always been part of my work, ever since I started doing thousands of shows, shoots, red carpets and music videos and more back in the ’90s. After many years of experimentation, I’m thrilled to introduce the perfect formula.”
Not only is Naomi Campbell the global face of the skincare line, she is also a very dear friend to Pat McGrath and shared, “I’ve been privy to Pat’s top secret Divine Skin Rose 001 The Essence throughout its development. My skin has to look healthy every day, it’s my job. That’s why I’ve incorporated it into my daily skincare routine. I wouldn’t use anything else. The glow, the luminosity, the hydration, it’s unparalleled.”
Though we aren’t sure of a release date just yet, we cannot wait to get our mitts on this product – its going to be DIVINE!